Ok, so you are at that stage where you have gotten just enough content to publish your first e-book, finally the grunt work is out of the way.

You should sit back and pat yourself on the shoulder for a job well done.

Next task on the list?

How to add fresh content to your already existing e-book, I personally find it much easier to add to an already existing e-book then to create an e-book!

But one does not shine without the other.

Can you think of any “sub-niche” market your target audience would like more information about, something that would definitely grab their attention and add:

• Punch to your e-book.
• Increased interest for your e-book.

• Increased sales of your ebook.
• Add a “higher perception value” to your already existing ebook.

Always turn to your target market for the best ideas on which “sub-niche market’s” to explore next, not what you think they might be interested in but what they are buying and recommending to others.

Case-In-Point:

A few months ago I created an e-book related to a certain breed of dog. I made it through the grunt work and now simply add to the e-book one step at a time, one product review or interview at a time.

I ended up picking (by reading what the most used products or most wanted products by this particular target market were) a pedigree software program for a back end sales product. This pedigree software program helps owners of animals keep all the details they could ever want to track in a database about their pets.

What owner wouldn’t want to know about a software program that could help make tracking certain details of their pets easy and convenient?

So I simply contacted the owner of this particular software program, told him that I was interested in including information about his product in the e-book I had created. He knew it was a win/win situation and gladly agreed to answer a couple of questions regarding how his software worked and what benefit it could bring to the reader.

The end result, more content for the e-book with only a few minutes of work involved on my part plus the possibilities of making commission from the back end sales of the pedigree software which sells for $95.00 U.S., which I get a nice chunk of every time someone clicks on my link and makes a purchase.

So you see, it’s not that hard to add fresh content to your e-book.

With the right angle, you can make your e-book unique from your competitors, more informative to the reader, putting more money in your pocket.

Summary:
Expanding an already existing e-book is simply a matter of reading what products your target market purchases, analyzing their wants and needs, focusing on one “sub-niche market” at a time.

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