Why people swap links? 

The most important reason for you to link to a site would be to get more visitors from that site. Their web visitors should be able to see your link and click on it.  Forget about any free link exchange that is hidden away on some arbitrary page somewhere in the middle of the land as you are wasting your time. Chat to the web master you link to and make sure your link is prominently displayed in order to improve link popularity.

As search engines are extremely smart nowadays, you should be careful as to who you link to (outbound links) and where you get links from (known as incoming links).

How To Increase Targeted Traffic That Boost Your Income?
So getting rich in Internet marketing formula is simple. That is, publish a web site filled with good contents, increase traffic (especially increase targeted traffic) to your site and convert them to buy your products/services......

A Successful Link Exchange
The practice of effective link exchanges has nearly been extinguished by the extensive amount of spam email. I plan to help webmasters who are interested in real effective and professional linkexchanges reach there.......

LSI and Link Popularity
In the past year, webmasters have found that the aggressive link popularity building tactics that work well in search engines such as Yahoo! do not fare well in Google. Google has implemented several features to filter.......

The Power of the Link Exchange
So let's do the math. If you as a webmaster were to gain one new link to your site every day for one year you would only have 365 backlinks. Even with a more optimistic 2 links a day we are still only talking about 730 links......

20 Sure-Fire Ways To Get People to Link to Your Web Site
When you visit a web site you've enjoyed a lot, write a review for the site. Write about the benefits you gain from the web site. Tell them they can publish it on their web site if they link to your web site.  Allow other people to publish......

How and why to Build a Linking Strategy for your Web Site
There are many ways to develop a linking strategy where the links to your site will multiply without any effort from you. This is the most effective way to generate links to point to your site. In this article we will discuss how to do this.......

One Way Linking Campaigns II
Apart from content you can use other free available downloads from your site as the carrot for people to link to you. This free carrot can be a good software tool relating to your domain or an ebook (content again) etc. If people perceive value.......

One Way Linking Campaigns
Before we begin with the details of your linking campaign(LC) we are assuming that your site has some great content or some good tool or something which creates unique value(UV) for visitors. Remember to keep the UV as the lynchpin........

Internal Linking – An Introduction
Internal links are the constituent elements of the way your web site is organized. They are the bridges by which one page of your site connects to the other & more importantly outlines, which page of your site will connect to which..........

Google Proof Your Site with Links
 I thought links helped Google rank my pages higher?"  And you're absolutely right. They do.   But links do something else. They give you a backup source of traffic for those days, weeks, or months when Google spasms out. Something.........

Rethinking Linking - Link Exchange Back to Basics
In an effort to make search results more relevant, Google implemented an algoritm that judged the quality of a web site by
the number of other sites linking to it. It seemed rather obvious that a popular, much linked-to, site should be.........

Internet Directory Submission, Sure Way To Link Popularity
Most major search engines these days use links from human edited directory to measure the quality of the site they index. That is why you should place emphasis on the type of website or directory you list to and how to do that..........

How to get 50 High PR One Way Links Each Month
Here’s why this is so powerful. You’ll typically get the lion’s share of that PR. Since unlike a links page, quite often the only external link is to the author’s web site.  Just think. While others are thrashing around trading links, you’re.......

Link Building: To Link or Not to Link, That is the Question
Many webmasters claim that Google penalizes websites for link farms. If this is so, why are a link farm sites that have a page rank of 5 on their link farm page? Let me give you an example, go to Google.com, type in any popular keyword.........

A little secret that MOST sites don't use
Today I want to talk about a little secret that MOST sites don't use - even some of the most active websites that PAY for their search engine optimization. The best part is that you can use this trick in just minutes - you could do it..........

Deep Linking Strategy for Content Sites
The good thing is you are going to pick up a linking tip today that will put you light years ahead of most webmasters who
think a reciprocal link directory is all you need to gain link popularity in Google and traffic from other sites. Link........

Link Building and Pagerank
Since Pagerank™ is assigned to individual pages rather than sites, internal linking passes Pagerank™ from one page of your
site to another. Linking your pages to one another also benefits your visitors, who will have easier access to the......

Link Popularity Explained and How To Build Links
To gain a better understanding of link popularity it is useful to know why it became so crucial for search engine rankings. In the past a web page's ranking was determined, amongst other factors, by the number of keyword occurences.........

Not All Links Are Created Equal
When it comes to any website promotion campaign, there are two main areas to focus on. The first area to focus on is your internal campaign, which deals with anything you can do to the pages of your website, such as content, meta tags.......

Why the need for Reciprocal Link?
Links are the second most common way that visitors find your site (search engines are the number one way).  These are called Reciprocal Links when you trade a link for a link.  One very important criteria to note about reciprocal links.....

A Clever New Linking Strategy!
One day I was surfing the internet and suddenly came upon one of my articles - there on someone else's web site!
This is not the first time this has happened! But it got me thinking. It was not long ago that I started writing articles......

Tips For Reciprocal Links
Reciprocal links are o­ne of the most common and most effective forms of website promotion. When sites trade links, they both benefit by sharing some traffic directly and getting noticed more favourably by the search engines. Reciprocal.....

How important are reciprocal links?
In my opinion reciprocal links are second only to search engines as a way to get traffic to ones site. Reciprocal links are links with other sites which are generally related to the theme of your website. The concept is simple, you link to a site......

Linking for Traffic: The Shift from Link Directories to Hyper-Targeted Linking
There's a stiff wind blowing in a new direction on the web. And you'd benefit from taking the time to notice the direction its headed.  Website owners are clamoring for "holy grail" hyper targeted (relevant) links from sites with a lot of......

One Good Link Deserves Another
There is nothing on the web that compares to a good link when you are talking about building steady streams of traffic to your site. Did you know that one good link can bring you more daily traffic than a #1 position on a search engine.....

Write Your Way To Free Traffic!
Writing articles is a great way to bring free traffic to your website or new subscribers to your newsletter with only a little work each month.  Spending the time to sit down and write useful content can be hard work but it should pay off in.....

The Link Swapping Trap
If you want to make money on the web, you must get traffic to your website. If you want to get traffic to your website, you must have a high rank in google's search results. Google ranks websites based upon the number of links that point......

4 Amazingly Simple Tactics To Boost Your Link Popularity!
Before I explain these four amazingly simple techniques to boost your link popularity I'd like to erase the common misconception that link popularity and reciprocal linking are one and the same. Link popularity in general refers.......

Linking is Queen
If content is king, then linking is the queen that shares his throne. We have all heard about adding content to your site to give the search engines fodder to consume. But the secret to luring the search engines is the links to your.......

The Top Five Reasons For Posting In Online Guestbooks
An online guest book is a log for people to sign and sometimes leave brief messages when they visit someone’s website.
Possibly you’ve posted to, or “signed” one of these guest books at one time when you’ve visited........

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